Teams repeatedly build core messaging automation features internally

The ask

Product teams often spend considerable engineering effort creating their own customer messaging and engagement features. This includes developing components for managing customer journeys, designing message templates, and building audience segmentation tools. This repeated development leads to inefficiencies. Companies frequently rebuild similar functionalities, which drains resources and delays the delivery of core product features. There is a clear need for a solution that allows teams to integrate these common messaging capabilities directly into their applications. Such a solution would prevent redundant work and improve developer productivity.

Flamas collected this from a public request on Ask HN, on Oct 12, 2026. Read the original. Nobody has been emailed about it, and the count above is only the people who have said they want it here.